Looking at the world prices on top Burgundies the prices still seem to rise for the top end qualities and brands.
This does make me wonder if the term “Money is no option” does apply to the best red and white Burgundies.
The legendary bottle of 1945 Romanee-Conti was sold for 558.000 USD in New York – a unique bottle – perhaps one of the only left.
Compare this to a regular Ferrari or a Rolls Royce, and the price of the wine – this unique bottle – suddenly seems fair, or even cheap – it’s all in the eye of the beholder!
The start of a new world
The current prices for the top brands are already high, and at market prices very high indeed – and this will certainly stop the average consumer from buying the top brands.
Quite many Grand Crus are now pushing the 1000 EUR limit in market price, and this will move these wines to another wine world – a world of wealthy people, in powerful and speculative jobs. And this will further concentrate the focus on the great and hyped brands.
The normal consumers – like me – will not be able to participate in this game, and will have to settle for the lower appellations, and in some cases producers of more limited fame and glory.
I will have to drink and taste “lesser” wines!
And to be honest … I don’t see a big problem, as the discovery of the “other” Burgundy – outside the big Grand Crus and 1ere Crus – holds so many beautiful wines and discoveries.
What about the Hospice de Beaune Auction next week
The Hospice wines are from a different breed and will be priced accordingly …
This year the big and rich 2018s will be the attraction, and the big labels will surely get fine price.
In the end – however – the lesser cuvées need to find their drinkers, and in the end there is a limit to what a Burgundy buyer will pay for a bottle of Beaune from Hospice de Beaune!
… the wealthy people, in powerful and speculative jobs rarely collect lesser wines …